Why Am I BLUE ?
Because Language Unlocks Evidence

Blue is not the colour of accusation - It is the colour of examination.
You are holding a blue highlighter, and you want to know why ~ here is what it is for.
When we mark a statement in blue, we are not saying someone is lying. We are marking the words that deserve a closer look.
Blue does not say this person is lying. Blue says look here. Pause here. Ask why this language appears here.
Why blue, and not red ?
Hand someone a red pen and watch what happens ~ they start hunting for what is wrong.
Research on colour and cognition has suggested why ~ red carries associations of danger and error, and appears to prime an 'targeting' mindset , narrowing our focus towards 'guilt', instead of analysing a statement with balance and restraint.
Blue does the opposite, priming a more open, exploratory frame ~ we're now not looking for what is 'wrong' in a statement, but what is there, and it's this distinction which ensures an analyst is working in the correct mindset. Instead of being in 'fault-finding mode', we stay balanced whatever we find.
So we do not mark in red, the colour of correction and accusation: the red pen, the red flag, set our mind to already being made up, rather than remaining open for anything that presents itself.
We mark in blue ~ this is the cool colour, the colour of depth and distance. It is what we reach for when we mean look further in, or stand further back. Calm, measured, unhurried: the disposition statement analysis work demands. And blue has long carried one more meaning ~ True blue is steadfast, genuine, unwavering, which is how we train our analysts at Truth Unlocked.
Convey or Convince
One of the first things our students learn is the difference between language that conveys and language that convinces.
A truthful account tends to convey. It moves through the event ~ what happened, when, who was there, what was seen. A sensitive account spends its energy convincing. It explains, it justifies, it manages what you think. That does not make every explanation a lie, but it certainly makes it worth noticing.
Blue is how we see where a statement stops reporting and starts persuading.
What B.L.U.E. Stands For
B — Because
Reasons, explanations and justifications. Because, so, as, therefore, that’s why. A reason may explain. It may also persuade.
L — Language
Stay with the statement, not with assumptions about guilt, innocence, truth or deception. The statement is the evidence.
U — Unlocks
Let the language show you where a person places importance, where they avoid detail, where they distance themselves.
E — Evidence
Blue is not proof. It points to where evidence may be ~ areas to examine, questions to ask and patterns to weigh.
Blue is an 'Attention' System, not a 'Verdict' System
A blue highlight is not a conclusion, it is a question. The goal is not to catch people out, it is to understand what a statement is really doing.
It also means our reasoning is visible. A statement marked in blue shows where the sensitive parts of the statement are ~ do they cluster together? Do they fall at a crucial point in the account?
What Our Students Say
Begin with blue...
Every Truth Unlocked student begins here ~before the advanced techniques, before the conclusions, before deciding what anything means, you learn how and why to BLUE the statement.
Get ready to see what people REALLY say, because Every Word Matters...
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Learn to spot what others miss!
Picked this pen up at CrimeCon London? Thank you for stopping by the stand. The prize draw for the Complete Statement Analysis Course is drawn on 5 October, and the winner is notified by email.


"Its the most powerful thing I've ever learned"
"Once you know, you 'Know'!"
"It's the best gift you'll ever give yourself, and you can never unlearn it!"
